Meta | Operate As Docs

Website: meta.com
Connects by: Signing in with Meta
Category: Chat, Marketing, Social and video
Services: 5
Tools: 21

Service	Key	Website	Base URL
WhatsApp Business	`whatsapp`	business.whatsapp.com	`https://graph.facebook.com/v23.0`
Facebook Lead Ads	`facebook-lead-ads`	facebook.com/business/ads/lead-ads	`https://graph.facebook.com/v23.0`
Meta Ads	`meta-ads`	facebook.com/business/ads	`https://graph.facebook.com/v23.0`
Facebook Pages	`facebook-pages`	facebook.com/business/pages	`https://graph.facebook.com/v23.0`
Instagram	`instagram`	instagram.com	`https://graph.facebook.com/v23.0`

Connecting

Your client presses Connect on their link and approves on Meta's own screen. Operate As never sees their password.

Check they're connected

curl https://api.operate.as/v1/me/clients \
  -H "Authorization: Bearer $OPERATE_AS_API_KEY"

curl https://api.operate.as/v1/me/clients \  -H "Authorization: Bearer $OPERATE_AS_API_KEY"

Response

[
  {
    "id": "6f1c2a7e-...",
    "name": "Miller Dental",
    "services": [
      "whatsapp",
      "facebook-lead-ads",
      "meta-ads",
      "facebook-pages",
      "instagram"
    ]
  }
]

[  {    "id": "6f1c2a7e-...",    "name": "Miller Dental",    "services": [      "whatsapp",      "facebook-lead-ads",      "meta-ads",      "facebook-pages",      "instagram"    ]  }]

Permissions

WhatsApp Business

What the client reads	Permission it asks for
See the business accounts your WhatsApp numbers belong to	`business_management`
See and manage your WhatsApp numbers and message templates	`whatsapp_business_management`
Send and receive WhatsApp messages as your business	`whatsapp_business_messaging`

Facebook Lead Ads

What the client reads	Permission it asks for
See the Pages you manage	`pages_show_list`
Get told when your Pages' lead forms are filled in	`pages_manage_metadata`
See the people who fill in your lead forms, and what they enter	`leads_retrieval`

Meta Ads

What the client reads	Permission it asks for
See your ad accounts and their reports	`ads_read`
Create and change your ads	`ads_management`

Facebook Pages

What the client reads	Permission it asks for
See the Pages you manage	`pages_show_list`
See your Pages' posts, comments and followers	`pages_read_engagement`
Post to your Pages	`pages_manage_posts`

Instagram

What the client reads	Permission it asks for
See the Pages your Instagram accounts belong to	`pages_show_list`
See your Instagram business profile and posts	`instagram_basic`
Publish posts to Instagram	`instagram_content_publish`

Tools

WhatsApp Business

Install WhatsApp Business's typed package for your language:

pip install operate-as-whatsapp

pip install operate-as-whatsapp

Run whatsapp.create_message_template

curl -X POST https://api.operate.as/v1/actions/whatsapp.create_message_template \
  -H "Authorization: Bearer $OPERATE_AS_API_KEY" \
  -H "Content-Type: application/json" \
  -d '{
    "clientId": "6f1c2a7e-...",
    "input": {
      "waba_id": "<waba_id>"
    }
  }'

curl -X POST https://api.operate.as/v1/actions/whatsapp.create_message_template \  -H "Authorization: Bearer $OPERATE_AS_API_KEY" \  -H "Content-Type: application/json" \  -d '{    "clientId": "6f1c2a7e-...",    "input": {      "waba_id": "<waba_id>"    }  }'

Shows the required inputs. Every input, with its JSON Schema: GET /v1/actions/whatsapp.create_message_template

Response

{
  "status": 200,
  "data": {
    "…": "the service's own response"
  },
  "encoding": "json"
}

{  "status": 200,  "data": {    "…": "the service's own response"  },  "encoding": "json"}

Facebook Lead Ads

Install Facebook Lead Ads's typed package for your language:

pip install operate-as-facebook-lead-ads

pip install operate-as-facebook-lead-ads

Run facebook-lead-ads.list_lead_forms

curl -X POST https://api.operate.as/v1/actions/facebook-lead-ads.list_lead_forms \
  -H "Authorization: Bearer $OPERATE_AS_API_KEY" \
  -H "Content-Type: application/json" \
  -d '{
    "clientId": "6f1c2a7e-...",
    "input": {
      "page_id": "<page_id>"
    }
  }'

curl -X POST https://api.operate.as/v1/actions/facebook-lead-ads.list_lead_forms \  -H "Authorization: Bearer $OPERATE_AS_API_KEY" \  -H "Content-Type: application/json" \  -d '{    "clientId": "6f1c2a7e-...",    "input": {      "page_id": "<page_id>"    }  }'

Shows the required inputs. Every input, with its JSON Schema: GET /v1/actions/facebook-lead-ads.list_lead_forms

Response

{
  "status": 200,
  "data": {
    "…": "the service's own response"
  },
  "encoding": "json"
}

{  "status": 200,  "data": {    "…": "the service's own response"  },  "encoding": "json"}

Meta Ads

Install Meta Ads's typed package for your language:

pip install operate-as-meta-ads

pip install operate-as-meta-ads

Run meta-ads.create_campaign

curl -X POST https://api.operate.as/v1/actions/meta-ads.create_campaign \
  -H "Authorization: Bearer $OPERATE_AS_API_KEY" \
  -H "Content-Type: application/json" \
  -d '{
    "clientId": "6f1c2a7e-...",
    "input": {
      "ad_account_id": "<ad_account_id>"
    }
  }'

curl -X POST https://api.operate.as/v1/actions/meta-ads.create_campaign \  -H "Authorization: Bearer $OPERATE_AS_API_KEY" \  -H "Content-Type: application/json" \  -d '{    "clientId": "6f1c2a7e-...",    "input": {      "ad_account_id": "<ad_account_id>"    }  }'

Shows the required inputs. Every input, with its JSON Schema: GET /v1/actions/meta-ads.create_campaign

Response

{
  "status": 200,
  "data": {
    "…": "the service's own response"
  },
  "encoding": "json"
}

{  "status": 200,  "data": {    "…": "the service's own response"  },  "encoding": "json"}

Facebook Pages

Install Facebook Pages's typed package for your language:

pip install operate-as-facebook-pages

pip install operate-as-facebook-pages

Run facebook-pages.list_pages

curl -X POST https://api.operate.as/v1/actions/facebook-pages.list_pages \
  -H "Authorization: Bearer $OPERATE_AS_API_KEY" \
  -H "Content-Type: application/json" \
  -d '{
    "clientId": "6f1c2a7e-...",
    "input": {
      "user_id": "<user_id>"
    }
  }'

curl -X POST https://api.operate.as/v1/actions/facebook-pages.list_pages \  -H "Authorization: Bearer $OPERATE_AS_API_KEY" \  -H "Content-Type: application/json" \  -d '{    "clientId": "6f1c2a7e-...",    "input": {      "user_id": "<user_id>"    }  }'

Shows the required inputs. Every input, with its JSON Schema: GET /v1/actions/facebook-pages.list_pages

Response

{
  "status": 200,
  "data": {
    "…": "the service's own response"
  },
  "encoding": "json"
}

{  "status": 200,  "data": {    "…": "the service's own response"  },  "encoding": "json"}

Instagram

Install Instagram's typed package for your language:

pip install operate-as-instagram

pip install operate-as-instagram

Run instagram.create_media_container

curl -X POST https://api.operate.as/v1/actions/instagram.create_media_container \
  -H "Authorization: Bearer $OPERATE_AS_API_KEY" \
  -H "Content-Type: application/json" \
  -d '{
    "clientId": "6f1c2a7e-...",
    "input": {
      "ig_user_id": "<ig_user_id>"
    }
  }'

curl -X POST https://api.operate.as/v1/actions/instagram.create_media_container \  -H "Authorization: Bearer $OPERATE_AS_API_KEY" \  -H "Content-Type: application/json" \  -d '{    "clientId": "6f1c2a7e-...",    "input": {      "ig_user_id": "<ig_user_id>"    }  }'

Shows the required inputs. Every input, with its JSON Schema: GET /v1/actions/instagram.create_media_container

Response

{
  "status": 200,
  "data": {
    "…": "the service's own response"
  },
  "encoding": "json"
}

{  "status": 200,  "data": {    "…": "the service's own response"  },  "encoding": "json"}

Pass-through

Paths continue from https://graph.facebook.com/v23.0. Your Operate As key goes in Authorization; the client's access is added for you.

See Pass-through requests for the full request and response format.

Call any endpoint

curl "https://api.operate.as/v1/clients/6f1c2a7e-.../whatsapp/..." \
  -H "Authorization: Bearer $OPERATE_AS_API_KEY"

curl "https://api.operate.as/v1/clients/6f1c2a7e-.../whatsapp/..." \  -H "Authorization: Bearer $OPERATE_AS_API_KEY"

Response

{
  "status": 200,
  "data": {
    "…": "the service's own response"
  },
  "encoding": "json"
}

{  "status": 200,  "data": {    "…": "the service's own response"  },  "encoding": "json"}

When access ends

Operate As renews the sign-in before it runs out and checks it daily. If Meta refuses to renew it, the service shows Expired, you're alerted, and your client reconnects from the same link.

See Keeping access alive and Removing access.

Calls answer

HTTP/1.1 409 Conflict
Content-Type: application/json

{
  "detail": "Miller Dental's Meta access ended. Send them their link to reconnect."
}

HTTP/1.1 409 ConflictContent-Type: application/json{  "detail": "Miller Dental's Meta access ended. Send them their link to reconnect."}

Your webhook receives

{
  "id": "evt_3f9a1c…",
  "type": "connection.expired",
  "createdAt": "2026-10-16T08:00:00+00:00",
  "data": {
    "clientId": "6f1c2a7e-...",
    "clientName": "Miller Dental",
    "provider": "meta",
    "services": [
      "whatsapp",
      "facebook-lead-ads",
      "meta-ads",
      "facebook-pages",
      "instagram"
    ],
    "reconnectUrl": "https://…"
  }
}

{  "id": "evt_3f9a1c…",  "type": "connection.expired",  "createdAt": "2026-10-16T08:00:00+00:00",  "data": {    "clientId": "6f1c2a7e-...",    "clientName": "Miller Dental",    "provider": "meta",    "services": [      "whatsapp",      "facebook-lead-ads",      "meta-ads",      "facebook-pages",      "instagram"    ],    "reconnectUrl": "https://…"  }}